dtЦифровая трансформацияDigital Transformation2522-96132524-2822Educational Establishment “Belarusian State University of Informatics and Radioelectronics”10.38086/2522-9613-2020-2-26-32dt-512Research ArticleЭКОНОМИЧЕСКИЕ НАУКИECONOMIC SCIENCESПлатформенная экономика как результат кооперации накопленного опыта прошлых поколений и цифровых технологий на примере потребительского сектора экономикиThe Platform Economy as a Result of Cooperation Between the Accumulated Experience of Past Generations and Digital Technologies on the Example of the Consumer Sector of the Economyhttps://orcid.org/0000-0002-0667-7691МакоевС. Р.MakoevS. R.

Аспирант кафедры экономической теории.

Ул. Ватутина, 44-46, 362025,  Владикавказ, Республика Северная Осетия-Алания

Graduate Student, Department of Economic Theory.

44-46 Vatutina Str., 362025 Vladikavkaz, North Ossetia – Alania

soslan317@gmail.comСеверо-Осетинский Государственный Университет им. К. Л. ХетагуроваРоссияNorth Ossetian State UniversityRussian Federation202010072020022632Copyright © Макоев С.Р., 20202020Макоев С.Р.Makoev S.R.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://dt.bsuir.by/jour/article/view/512

Сегодня, в эпоху информационных технологий, экономика, как сфера государственной жизнедеятельности, расширяет свои границы, переходя в интернет-пространство, где ее основной структурной единицей является платформа. Экономика платформ или платформенная экономика представляет из себя трансформацию экономических рынков из мира реального в мир виртуальный. Но данный процесс не может проходить без последствий, и чтобы понять, каковы они, необходимо разобраться в самом понятии «платформенная экономика», ее устройстве как экономической отрасли, а также в эффекте, который она оказывает на законы экономики как таковой. Являющаяся чем-то новым на первый взгляд, платформенная экономика олицетворяет кооперацию накопленного за столетия опыта, связанного с современными технологиями, отвечая на потребности сегодняшнего общества. С целью более наглядного примера в настоящей статье будет рассмотрен потребительский рынок.

Today, in the era of information technologies, the economy, as a sphere of public life, is expanding its borders by moving to the Internet space, where its main structural unit is the platform. The economy of platforms or platform economy is the transformation of economic markets from the real world to the virtual world. But such a transformation cannot take place without consequences, and to understand what they are, we need to understand the concept of "platform economy", its structure as an economic sector, as well as the effect it has on the economic rules themselves. Being something new, at first glance, the platform economy embodies the cooperation of experience accumulated over the centuries with modern technologies to meet the needs of today's society. For a more illustrative example, at this article will be considering the consumer market.

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The authors declare that there are no conflicts of interest present.